Modern parents want their children to consider them as friends

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It found a resounding 87 percent of today’s parents believe having a playful relationship with their child is good for their mental health. And three quarters don’t expect their child to be on their best behaviour as they want them to have fun.

However, in the survey commissioned by sweet-maker Maoam, to spread the message that mischief is healthy for families, only 37 percent of older parents saw their child as a pal when they were growing up. 

And the older generation said this playful style of supervision brings children up with a lack of respect (29 percent) and the child won’t know boundaries when they grow up (45 percent). 

A quarter of mums and dads from decades ago even said treating children as friends is a ‘lazy’ style of parenting, while one fifth claims it shows a lack of assertiveness. 

However, parenting expert Sue Atkins, working with Maoam, disagrees. She said: “Being a playful, positive parent is important as they are making memories that last a lifetime.

“Kids have had a very tough time in the last year, so being a relaxed, confident, and connected parent helps children feel nurtured, supported and understood – which is good for their wellbeing and mental health. 

“It helps parents form a strong bond which lays a solid foundation of a really loving parent-child relationship that lasts a lifetime.” 

The study found parenting techniques typically deployed in the past include teaching respect to their elders (62 percent), giving them chores around the house (49 percent) and sending them to their room (41 percent). 

Years ago, children would also be encouraged to eat with everyone as a family (46 percent), have a strict bedtime (40 percent), and grounding would be the punishment for bad behaviour (35 percent).

Three percent even admitted a child should be “seen and not heard”. 

In stark contrast, modern-day parents are more likely to reward good behaviour (54 percent), give them independence to learn from mistakes (48 percent) and make time for silliness and playfulness (46 percent). 

While today’s parents are happy to ignore mild disobedience (30 percent) and let kids eat wherever and whenever they want (17 and 13 percent respectively). 

With almost two-thirds admitting to playing harmless tricks and pranks on their offspring for fun. 

The survey, commissioned by OnePoll, revealed in contrast, over half of the older parents polled expected their children to always be on best behaviour.

And 26 percent said they would be disappointed if their son or daughter grew up to be mischievous. 

Harriet Hogge said: “At Maoam we’re all about mischief and encouraging parents to have fun with their kids. 

“It’s so lovely to see the results of this survey reveal that parents are making time for silliness and playfulness at home and believe this is encouraging their kids’ positive mental health.” 

Sue Atkins added: “It’s really great to see that parents are having fun and staying in the moment with their kids.  Playful parenting is good for the whole family as it relieves tension, anxiety and stress and creates great memories.”


1.            Rewarding good behaviour

2.            Giving your child enough independence for them to learn from their mistakes

3.            Making time for silliness and playfulness with your child

4.            Making room for connection time

5.            Helping them label and identify their feelings

6.            Using bad behaviour as a learning opportunity

7.            Ignoring mild disobedience

8.            Allowing them to eat whenever they want

9.            Not getting angry if they get home later than discussed

10.          Allowing them to eat wherever they want



1.            Teaching respect for elders

2.            Stand by the rule ‘you don’t get everything you want’

3.            Giving them chores to do around the house

4.            Insisting everyone ate together

5.            Good discipline

6.            Sending them to their room

7.            Setting a strict bedtime

8.            Insisting on an apology

9.            Grounding

10.          Shouting when they step out of line

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