Remi Bader talks Victoria’s Secret Pink rebrand and dressing sexy at every size

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Remi Bader rose to fame making “realistic” clothing hauls — and making a real impact along the way.

Since she first teamed up with Victoria’s Secret Pink as a size consultant last year, the content creator (and her millions of followers) have played a role in expanding the brand’s range of fits.

“That was definitely at the top of the list [of priorities] for me,” Bader — who stars in Pink’s just-released Originals campaign — tells Page Six Style of her initial work with the company, which reached out to her as “expanding sizing” was “something they were already trying to do.”

Bader has continued to work with Pink ever since, saying she now talks with its team “every day” and will “bring [her followers’] feedback” on certain styles and fits.

“What’s great and shows that they’re listening is that they actually implement that,” she adds, recalling a time the brand “remade [a] whole bra” based on her followers’ observations about the front closure.

In the label’s latest photo shoot, Bader models alongside Chloë and Halle Bailey and Olivia Ponton wearing some of her hand-selected favorites: the Seamless Scoop Neck Sports Bra ($14, originally $30), Adjustable Waist Ruched Leggings ($25, originally $50) and Ultimate Push-up Sports Bustier ($15, originally $33), the latter of which she says can be worn for both working out and “going out.”

When she’s not serving as a campaign star, the model is shooting her own videos, which range from her signature try-on hauls to humorous re-creations of high-fashion looks, like the viral upside-down dress from Viktor & Rolf’s Paris Haute Couture Week show.

But the filming process isn’t all glitz and glam; Bader says it involves “jumping around changing clothes really quickly,” making sweat-proof beauty products a necessity.

Her current favorites include Make Up Forever’s “long-lasting” foundation ($45), Slip hair ties and lip glosses; Bader especially likes the cult-favorite Kosas Lip Oil ($22) and MAC Lipglass in Lust ($21), the latter of which she calls her “signature.”

And while she’s often discovering new products from (where else?) TikTok, there’s one trend you won’t see her trying: foam footwear.

“I hate Crocs so much,” she says. “I know that it’s trendy and I feel like designer brands are even doing it now too. But I’m so not into it.”

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After all, while her meteoric rise has certainly brought new fame, Bader’s go-to shopping staples and personal style have remained the same.

“Right before I started on social media and during my time on social media, I’ve gained weight, and that’s something I’ve openly talked about. Throughout my weight changes [and] through life in general, I’ve always had a specific style and always dressed the same way,” Bader says.

“I feel like a lot of these brands and different retailers … will make clothing tailored to plus-size people thinking that maybe they want to dress frumpier or looser clothes,” she adds.

“But for me, I’ve always been more into the form-fitting, sexy, showing-some-skin [looks], and no matter what size I am, I’ve definitely kept that style going.”

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