KYLIE Jenner has remained silent on social media in the aftermath of the Astroworld tragedy last week.
It was reported Thursday that a ninth person has died following the incident where concert-goers were crushed during Travis Scott's performance in Houston.
And since then, outraged fans have called to boycott Kylie's beauty products.
The 24-year-old TV star, who shares three-year-old daughter Stormi with Travis, has not posted on Instagram since November 4 when she supported sister Kendall at a charity softball game.
The tragic concert happened the following night.
Some of the comments on Kylie's most recent post include fans who say they will no longer buy her products.
One person wrote: "Unfollowed! Never buying your products again!"
"YOU ARE SO CANCELED" came another post.
"People really need to stop helping the Kardashians Jenners get richer. Stop buying their products." another post read.
Another user said: "Unfollowed ✌️I don’t support homicide."
Fans were upset with Kylie after she shared posts from the concert showing ambulances in the crowd.
The following day she posted on Instagram stories: "Travis and I are broken and devastated.
"My thoughts and prayers are with all who lost their lives, were injured, or affected in any way by yesterday's events — and also for Travis, who I know cares deeply for his fans and the Houston community."
Fans have noticed Kylie's silence on social media, while the Keeping Up With the Kardashians alum is likely taking a pay cut for not posting.
The pregnant reality star reportedly makes over $1 million per Instagram post on her personal page and typically posts everyday, if not more frequently.
Kylie's Instagram posts range from personal photos and videos of her everyday life, as well as snaps to promote her numerous brands.
Both Kylie herself, along with her brands Kylie Cosmetics, Kylie Skin, Kylie Baby and Kylie Swim, have all not posted anything since the horrific incident took place.
Her brands typically post multiple times every single day, presumably driving direct sales.
Additionally, all of the brand accounts have shut their comments off.
Kylie's mom Kris Jenner is reportedly in “crisis mode” as the beauty mogul “may lose millions” from her beauty lines.
The KUWTK star is in jeopardy of losing her business partnerships after Travis Scott’s Astroworld tragedy, a source exclusively told The Sun.
Last Friday, nine people died and hundreds were injured during Travis’ set at the Astroworld Festival.
Travis has been accused of continuing to perform despite seeing ambulances making their way through the crowd and fans repeatedly chanting "stop the show."
It's now believed the rapper’s baby mama's beauty brands will be negatively impacted.
A source close to the Kardashian family told The Sun: "Kylie feels the weight of this and more than anything wants to do right by the victims.
“I know people do not think she cares but she really does.
“At the same time, she's a businesswoman responsible for the livelihood of a lot of people.
“She feels like she's in a lose-lose situation because she wants to take time to respect the victims from Astroworld but at the same time, she employs a lot of people.”
The insider continued: “The longer her companies go without being active on social media or promotion, the more sales go down and the less they make from marketing.
“We're talking potentially millions of dollars in losses."
The source claimed Kylie is cautious about how to move forward with her brand, stating: “She feels a responsibility as a brand founder but she also knows the second they do post something business related, people will be upset she's 'moved on' and doing self-promotion after this tragedy.
“So she does feel that lose-lose in a sense.
“She's working closely with her mom, as both her manager but she's also leaning on for emotional support.
“Kris is in crisis mode and still figuring out how to handle this best."
However, Kylie's rep shut down the claims made by the source when contacted by The Sun.
The rep said: "Your information is incorrect."
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